Start investing in yourself.

How do you expect anyone to invest in your when you’re not investing in yourself?

It’s a hard truth, but one that too many people need to hear.

We say we want more.

More clients. More money. More visibility. More freedom.

But the moment an opportunity to actually grow comes up

“It’s too expensive.”

“I can just DIY it. “

“I’m not ready.”

“I don’t need it.”

These are simply excuses.

When it comes time to invest in ourselves we don’t want to, but when it comes to 

But then... we spend $300 on new clothes.

We upgrade to the newest iPhone when the old one still works perfectly fine.

We eat out 4x a week.

We book that vacation just to escape the burnout.

We scroll for hours looking at people who are already doing what we wish we had the courage to start.

But when in comes to investing in a course, mentorship, a designer, a coach, a proper website, or branding, it’s suddenly “too expensive” 

We invest all the time, but rarely in the things that truly matter.

And I get it. I really do. 

Spending money on yourself feels scary.

You’re not buying a product you can hold in your hand. You’re investing in potential.

In your potential.

But let me tell you something I learned the hard way:
When you invest in yourself, especially in your business, that money always finds its way back to you.

Maybe not immediately. Maybe not in the exact form you expect.
But the return on self-investment is unmatched.

When you buy that course, you gain skills you can use for life.

When you hire a mentor, you save yourself years of trial and error.

When you pay for that brand design, you start attracting the right people.

When you invest in a business coach, you learn to work smarter, not harder.

When you finally build that website, you stop hiding behind “DM to order” and start showing up as a real, serious business.

And you know what happens then?
People start to take you seriously.
Because you started to take yourself seriously first.

The money comes back. It always does.

But time? Confidence? Self-worth?

You can’t always get those back.

So stop playing small. Stop shrinking your dreams to fit your budget.

Start making your budget fit your dreams.

You deserve more than DIYs and free PDFs.

You deserve to show up in your business with confidence, clarity, and power.

And if you’ve ever looked at someone and thought, “How did they do it?” 

This is it.

They bet on themselves. Even when it was scary. Especially when it was uncomfortable.

Some people invest in 

A gym membership that they never use 

A get-rich-quick scheme from a stranger 

Crypto because their cousin swears by it 

But the best return on investment?

Still you. Always has been.

Whether it's a course, a mentor, therapy, coaching, or your own brand the more you pour into yourself, the more others see your value too.

Because how do you expect anyone else to bet on you
when you’re not even showing up for yourself?

You can either stay stuck and keep telling yourself “I can’t afford to invest”… or you can realize that you can’t afford not to.

Let this be the sign you’ve been waiting for.

The version of you who has everything you want?

They didn’t get there by chance.

They got there by choosing themselves again and again even when it didn’t make sense to anyone else.

So choose you.

Not just once, but over and over.

Because your business will only grow as much as you are willing to grow.

And the most successful, fulfilled people you know?

They’re not better than you. They just started believing that they were worth the investment.

The Best Investment You’ll Ever Make

If I’ve learned anything in the past few years of running a business, it’s this

The more I invest in myself, the more everything around me begins to shift.

And I don’t just mean financially. Yes, the money comes. But more than that, the energy changes. The confidence grows.

The clarity sharpens. The people you attract start to match the version of you that finally stopped waiting for permission.

But here’s the thing I wish someone told me earlier…

Investing in yourself won’t always feel logical.

It won’t always make sense on paper.

You’ll probably wrestle with guilt because we’ve been taught to pour into everything and everyone but ourselves.

You’ll find yourself hesitating. 

Thinking,"Should I really spend this much on a coach? Can I justify paying for a rebrand? Is this course even worth it?"

Meanwhile, you’re spending hours every week feeling stuck.

You’re piecing things together from YouTube videos, free templates, and trial-and-error strategies that leave you exhausted.

You’re operating in survival mode, wondering why your business feels more like a burden than a dream.

I’ve been there. Most of us have.

When I talk about investing in yourself, I’m not talking about bubble baths or spa days (although, yes please).

I’m talking about the kind of investment that stretches you. That scares you a little. That shifts your identity from hustler to CEO.

Sometimes that looks like

Hiring a mentor who sees your blind spots

Paying a designer to create a brand that finally feels like you

Getting therapy to heal the part of you that keeps sabotaging your own growth

Taking a break from social media so you can come back with intention, not desperation

Buying that course and actually doing the work

Joining a mastermind that puts you in the same room with people playing bigger

And other times? It’s the quieter things.
It’s setting boundaries. Saying no. Making space for rest.
It's letting go of the guilt that comes with slowing down.
It’s giving yourself the gift of believing you are worth the effort

Because when you begin to invest in yourself not just with money, but with time, energy, and attention you tell the world

“I am worthy. My dreams matter. My growth is non negotiable.”

And that belief? It ripples.
Into your business.
Your relationships.
Your creativity.
Your pricing.
Your ability to take up space without apology.

People start treating you differently because you’re finally treating yourself differently.

Suddenly, that $500 logo doesn’t feel so “extra.”

That $1,000 course feels like a stepping stone instead of a splurge.

That mentorship program becomes a mirror reflecting back what’s always been inside you.

Here’s what I know for sure

The version of you who has everything you’re praying for?

They didn’t wait for “the right time.”

They didn’t wait to feel “ready.”

They started before it made sense.

They chose to believe in themselves first even when it felt uncomfortable.

So if you're still sitting on the fence…

Still telling yourself you’ll invest once your business makes more money…

Still thinking you can Google your way to success…

Just know this

You can’t build a premium business on free mindsets.
You have to go first.

You have to say yes before the results show up.

Because when you do the money, the clients, the growth they all follow.

Not because of magic.

But because you finally became the kind of person who believes they deserve it.

And that? That changes everything.

“I Want to Grow… But I Can’t Afford To” (Let’s Talk About It)

Let’s be honest for a moment it’s easy to talk about investing in yourself when the money is there. When the business is doing well. When you’ve got a little cushion to fall back on.

But what about the times when you’re running on fumes?

When the bank account feels like it’s gasping for air, and you’ve got bills waiting and responsibilities piling up what then?

That’s where most people are.

And if that’s where you are right now, I want to talk to you.

Because I know what it feels like to have big dreams, clear vision, undeniable potential… and still feel like your hands are tied.

You want to invest in the course.
You want to hire the coach.
You want to rebrand, get support, go all in.
But the numbers aren’t adding up. And no matter how many times you refresh your bank app, the magic money doesn’t appear.

And that’s when the voices creep in

"Maybe I’m not cut out for this."
"If I was really meant to succeed, wouldn’t it be easier?"
"I’ll just wait until things calm down… until I have more saved… until I’m more stable."

But here's what I want you to hear, with so much love and so much honesty

Waiting to feel “safe” before you invest is a cycle that can quietly trap you in the same place for years.

Because the truth is… things rarely feel perfect. Life is always going to be a little messy. And the business world? It doesn’t wait for comfort.

But I also get it. You can’t pour from an empty wallet.

So what do you do when you genuinely don’t have the funds?

You get resourceful. Not reckless. Not desperate. But strategic. Creative. Committed.

Here are a few things I’ve done (and seen others do) when they wanted it badly but the money just wasn’t there:

Be honest with yourself is it truly “can’t” or is it “won’t”?

Sometimes we say we can’t afford something, but if we looked at our bank statements, we’d see the real story.

There’s money going to food delivery, impulse buys, things we don’t need.

I say this gently, not to shame, but to invite honesty.

Are you really broke?

Or are your priorities just misaligned?

Sell something. Anything.

I’ve sold clothes I no longer wore.

Old tech I didn’t need.

I’ve seen people sell furniture, artwork, cameras, designer bags things that were once exciting but now just sit collecting dust.

You’d be surprised what you already own that can help fund your next level.

Offer a skill in exchange.

If you’re a designer, copywriter, marketer reach out to people whose services you admire and offer a trade.

It doesn’t always work, but sometimes? People are open.

Some of my most transformational opportunities came from bartering in the early days. 

Everyone starts somewhere.

Learn what you can for free and apply it. Fully.

I’m not against free resources. They can be valuable if you actually implement them.

But don’t confuse consumption with commitment.

Free PDFs and endless YouTube videos can become a trap if you’re not careful where you’re always “preparing” but never actually doing.

Get a part-time job, side gig, or freelance work temporarily.

No one wants to hear this. But sometimes, funding your dream means taking on a bit more hustle for a season.

I’ve known people who drove Uber, babysat, freelanced on the weekends, worked retail all to put money toward their business.
It’s not glamorous. But it’s empowering.

Because it says: I’m not waiting on a miracle. I’m making this happen.

And above all stay focused.

Not having money right now does not mean you’re not worthy.
It does not mean you’re failing.
It does not mean you’re behind.
It just means you’re in the middle.

And in the middle, you have two choices:

1.Stay stuck, blaming your circumstances.
2.Get creative, get scrappy, and fight for the future you want.

Investing in yourself isn’t always comfortable.

But it’s always powerful.

So if you’re in that place where your heart is screaming “YES” but your wallet is whispering “not yet” 

I want you to remember this

You don’t have to do everything right now.

But you do need to do something.

Take one step. Make one move. Shift one mindset.

Because growth doesn’t always come from having more sometimes it comes from doing more with what you already have.

And the version of you who’s thriving a year from now?

They’re cheering you on.

They’re so proud of how you didn’t give up.

They’re thanking you for being bold enough to try.

Success Will Test You, Too

Here’s the part no one really talks about:

When the money finally comes in, when the bookings start filling up, when your Stripe notifications start to sing a little louder… there’s this moment.

A pause.

Where you think to yourself, “I made it.”

And in a way, you have. You’ve crossed a threshold you used to daydream about.

That version of you who was undercharging, overworking, wondering if this business would ever take off she would be so proud of how far you’ve come.

But success brings its own kind of pressure.

And if you’re not careful, it’ll sneak up on you not as arrogance, but as disconnection.

You stop doing the little things that built the foundation.

You start chasing numbers instead of meaning.

You forget what it felt like to have nothing but belief and grit holding it all together.

That’s why staying humble is a non-negotiable.

Not in a performative, “oh no, it was nothing” kind of way.

But in a deep, internal knowing that your success doesn’t make you better than anyone else it just makes you more responsible.

You don’t owe the world a performance.

But you do owe the people coming up behind you some honesty.

Because as soon as you grow, people start watching.

Looking to you for guidance, silently wondering if it’s possible for them too. and what you model the energy you carry it matters.

It’s easy to forget what it was like in the beginning once you’re on the other side.

It’s easy to think,
"If I can do it, anyone can."

But not everyone has the same starting point.

Not everyone has the support, the tools, the privilege, the timing.

You don’t need to downplay your success.
But you do need to stay grounded in the journey.
Remember the fear. Remember the hustle. Remember the hunger.

And when you can, reach back.

Share what you’ve learned.

Tell the truth about the hard parts.

Don’t pretend it was all aligned and effortless because someone out there is crying at their kitchen table wondering if they’re doing it all wrong.

Let your story be real.

Let your success be layered not just shiny on the outside but rooted in humility, in gratitude, in compassion.

Money will come. Growth will come. Clients will come.
But your integrity? That’s what lasts.

So when the income finally starts flowing and your business starts to bloom…

Keep saying thank you.
Keep showing up with intention.
Keep making space for beginners.
Keep your ego in check and your heart in the room.

Because the goal isn’t just to make it.

The goal is to make it and stay kind.

To win without forgetting where you started.

To grow without growing cold.

And that? That’s the kind of success that no number can measure.